For hospitality operators
Five out of six properties do not show up when a traveller asks AI where to stay.
And there is no notification when you are one of them.
HotelWorld AI analyzed 2.36 million data points in February 2026. Of the world's 810,000 hotel properties, one in six showed up, 130,884 of them, across 2,105 brands in 30 countries. The other five did not, and none of them were told.
The $111,000 Fix is a practical book for operators who want to be in that answer, and who want more direct bookings and less commission along the way.
Get your bookWhat is inside
Thirteen prompts. Copy them, paste them, and use them today. No agency, no developer, and no paid subscription.
Why you are left out
What AI tools are reading when they decide which properties belong in the answer.
The five pages
Homepage, rooms, about, local area, contact. The pages that decide whether a guest books with you or goes back to the platform they already have open.
Keeping it current
How to keep that content working after the first pass, without starting again.
Your own number
What OTA commission is costing your property in a year, worked out from your figures.
What you need
A device, an AI account, and your website address. The free tier of any one of the tools below is enough.
- ChatGPT OpenAI
- Claude Anthropic
- Gemini Google
- GLM 5.2 Z.ai, formerly Zhipu
- Canadian Augure Built in Canada
Augure keeps your data in Canada. If you are asking an AI to rewrite the pages that describe your property, it is worth knowing which country holds what you paste into it.
If you have never used one of these tools before, the guide starts there.
We ran this on ourselves
The guide asks you to run one test before anything else. Ask an AI where to find what you sell, then read the answer.
We ran that test on Markanit. On Oct. 1, 2026, in a private browsing window in New Brunswick, we asked Google for "hospitality marketing new brunswick." The AI Overview answered with a section headed "Specialized Local Consulting" and put one business in it. Markanit Consulting, cited as a source.
We are publishing the query, the date, and the conditions because that is what the guide asks you to do with your own number. Run it yourself and see what today's answer says. If your property is not in it, that is the problem this guide exists to fix, and nobody is going to tell you about it.
About Amna
Amna Abdennour Ben Mahmoud, CHDM, CM, is the Founder and CEO of Markanit Consulting, a boutique strategic marketing advisory practice in New Brunswick.
She is a daughter, a sister, a friend, and a wife. Born in Sousse, Tunisia, raised in hospitality, Amna chose to build a career in hospitality.
Now a Canadian, Amna has more than 10 years of marketing experience, including leading marketing for Fairmont, Hilton, IHG, and independent resorts. Her campaigns helped Hilton Garden Inn Fredericton win the 2022 Tourism Marketing Award for Large Businesses from the Tourism Industry Association of New Brunswick. The award was made to the property. She also mentors through Women in Business NB and facilitates marketing and AI workshops across the region.
She holds the Certified Hospitality Digital Marketer designation from HSMAI (CHDM) and the Chartered Marketer designation (CM) from the Canadian Marketing Association. She also holds Google AI Essentials, and a Certificate in Artificial Intelligence in Marketing from the Darden School of Business at the University of Virginia.
Markanit was built on one conviction: Canadian hospitality operators deserve the same quality of strategic marketing that national hotel chains take for granted. The $111,000 Fix is another step toward closing that gap.
Hospitality and tourism are our first language. Today, we translate AI into marketing that works for your property.
